Cookie Policy

What is a cookie?

A “cookie” is a piece of information that is stored on your computer’s hard drive and which records how you move your way around a website so that, when you revisit that website, it can present tailored options based on the information stored about your last visit. Cookies can also be used to analyze traffic and for advertising and marketing purposes.

Cookies are used by nearly all websites and do not harm your system.

If you want to check or change what types of cookies you accept, this can usually be altered within your browser settings. You can block cookies at any time by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

How do we use cookies?

We use cookies to track your use of our website. This enables us to understand how you use the site and track any patterns with regards to how you are using our website. This helps us to develop and improve our website as well as products and / or services in response to what you might need or want.

Cookies are either:

Session cookies: these are only stored on your computer during your web session and are automatically deleted when you close your browser – they usually store an anonymous session ID allowing you to browse a website without having to log in to each page but they do not collect any personal data from your computer; or

Persistent cookies: a persistent cookie is stored as a file on your computer and it remains there when you close your web browser. The cookie can be read by the website that created it when you visit that website again. We use persistent cookies for Google Analytics.

Personal Data collected for the following purposes and using the following services:

The Owners take appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data.

The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and  modes strictly related to the purposes indicated.  In addition to the Owners, in some cases, the Data may be accessible to certain types of persons in charge, involved wit the operation of this Website (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owners.

Cookies can also be categorized as follows:

1. Strictly necessary cookies

These cookies are essential to enable you to use the website effectively, such as when buying a product and / or service, and therefore cannot be turned off. Without these cookies, the services available to you on our website cannot be provided. These cookies do not gather information about you that could be used for marketing or remembering where you have been on the internet.

• Kajabi:  Personal Data, Usage Data, Cookies
• Kajabi Spam Protection reCAPTCHA
• Shopify:  Personal Data, various types of data as specified on the privacy policy of the service
• Cloudflare:  Personal Data, various types of data as specified on the privacy policy of the service

2. Performance cookies

These cookies enable us to monitor and improve the performance of our website. For example, they allow us to count visits, identify traffic sources and see which parts of the site are most popular.

• Kajabi Analytics:  Personal Data, Usage Data, Cookies
• Google Analytics:  Personal Data, Usage Data, Cookies
• Facebook Messenger LiveChat Widget:  Personal Data, Usage Data, Cookies

3. Functionality cookies

These cookies allow our website to remember choices you make and provide enhanced features. For instance, we may be able to provide you with news or updates relevant to the services you use. They may also be used to provide services you have requested such as viewing a video or commenting on a blog. The information these cookies collect is usually anonymized.

• Contact Form
• Vimeo Video Player

4. Marketing Cookies 

We use the following services for advertising and marketing purposes:

• Facebook advertising and posts with conversion and remarketing; information about this can be found here.
• Google Ad Manager
• Microsoft Advertising
• Facebook Analytics for Apps
• Facebook Ads conversion tracking
• Google Ads conversion tracking
• Google Tag Manager

5. Displaying Content from External Platforms

These cookies support seamless integration with external platforms and apps.

• Google Fonts
• YouTube Video Widget
• Elfsight Widgets
• Calendly Widget
• Tockify Widget
• Facebook Messenger Chat
• Discord Widget

6. Handling Payments

These cookies support secure payment for products and/or services.

• Stripe:  Personal Data, various types of data as specified on the privacy policy of the service
• PayPal:  Personal Data, various types of data as specified on the privacy policy of the service

The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.

The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged.  The kind of Data collected by this Website depends on the payment system used.

Types of Data collected

Among the types of Personal Data that this Website collects, by itself or through third parties, there are: Cookies; Usage Data; first name; last name; country; email address; ZIP/Postal code; phone number; Data communicated while using the service.

Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection.
Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using this Website.
Unless specified otherwise, all Data requested by this Website is mandatory and failure to provide this Data may make it impossible for this Website to provide its services. In cases where this Website specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service.
Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owners.
Any use of Cookies – or of other tracking tools – by this Website or by the owners of third-party services used by this Website serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy, if available.

Users are responsible for any third-party Personal Data obtained, published or shared through this Website and confirm that they have the third party's consent to provide the Data to the Owner.